ChatGPT Prompts for DIY Marketers: Tackling Technical SEO

Share This Post

DIY Marketing Starts With DIY Learning

Need to do the dishes, paint the garage, or finally file your taxes? Give yourself a handful of Technical SEO tasks and see how quickly all those easily put off jobs become top priority. Why? Because diving into the technical side of SEO can really suck. Before you run to the store for paint, give these easy-to-use AI prompts a shot.  

hands typing on a laptop

What is ChatGPT and why should I care?

I’ll let ChatGPT answer this question. I asked and the algorithm replied, 
ChatGPT is an AI-powered tool that acts like a digital assistant. It’s like having an on-demand consultant that can support you with marketing tips day or night.

That response is helpful, but kind of boring. I asked the advanced AI to include a fun Bee-pun. 

ChatGPT is like having a hive of helpful ideas at your fingertips — always buzzing with answers and ways to make your business as sweet as honey. It’s your AI assistant that works around the clock, minus the sting of hiring extra help!

What is ChatGPT and why should I care?

I’ll let ChatGPT answer this question. I asked and the algorithm replied, 
ChatGPT is an AI-powered tool that acts like a digital assistant. It’s like having an on-demand consultant that can support you with marketing tips day or night.

That response is helpful, but kind of boring. I asked the advanced AI to include a fun Bee-pun. 

ChatGPT is like having a hive of helpful ideas at your fingertips — always buzzing with answers and ways to make your business as sweet as honey. It’s your AI assistant that works around the clock, minus the sting of hiring extra help!

ChatGPT Prompts for Technical SEO Beginners

A prompt is simply the questions you ask or the directions you give a generative AI tool (like ChatGPT.) We designed the prompts below to get you answers and aid quickly.

Nothing working for you? One easy option is to describe what you want to do and ask, “what do you need from me to [insert goal] ?” It really is that easy.

Understanding Technical SEO and SEO Audits

  • “What is a technical SEO audit, and why is it important for my website?”

    Follow-Up:
    • “Can you give me examples of common technical SEO issues that might be hurting my website’s performance?”
    • “How often should I perform a technical SEO audit, and what are the consequences of neglecting it?”
    • “Can you provide examples of how other small businesses have benefited from conducting a technical SEO audit?”
  • “Explain the main components of a technical SEO audit and which ones are most important for a small business website.”

    Follow-Up:
    • “How do I prioritize which technical SEO issues to fix first?”
    • “Can you rank the components of a technical SEO audit in order of priority for a small business with limited resources?”
    • “What specific tools or resources can I use to analyze each component of a technical SEO audit effectively?”

Conducting a Technical SEO Audit Using Free Tools

  • “How do I use [SEO tool such as Google Search Console] to identify technical SEO issues on my website?”

    Follow-Up:
    • “Can you guide me on what to look for in [SEO tool such as Google Search Console] reports and how to fix common errors?”
  • “What are some other free tools I can use to perform a technical SEO audit?”

    Follow-Up:
    • “Can you explain how to use [tool such as Screaming Frog’s] free version to check for [issue like broken links, duplicate content, or missing metadata]?”
  • “Show me how to use Google’s [SEO tool such as PageSpeed Insights] to check my website’s [issue such as loading speed] and performance.”

    Follow-Up:
    • “What are some actionable steps I can take to improve my website’s [issue such as loading speed] based on [SEO tool such as PageSpeed Insights] recommendations?”
  • “How can I use the free version of [ SEO crawling tool such as Ahrefs Webmaster Tools] to identify crawl errors”

    Follow-Up:
    • “Can you explain how to analyze the crawl report from [SEO tool such as Ahrefs Webmaster] Tools to find issues affecting my SEO?”
  • “What are some steps I can take to make my website more mobile-friendly using free tools?”

    Follow-Up:
    • “Can you guide me on using Google’s Mobile-Friendly Test tool and understanding its results?”

Learn as you grow

Break your SEO strategy into bite-sized pieces and you CAN tackle Technical SEO. Use these prompts to understand where to start and when to hire a professional.  

Identifying and Fixing Common Technical SEO Issues

  • “How do I identify and fix broken links and 404 errors on my site using free tools?”

    Follow-Up:
    • “What are the best ways to handle 404 errors to avoid hurting my SEO rankings?”

  • “What are some common website security issues that can impact SEO, and how can I check for them?”

    Follow-Up:
    • “Can you walk me through how to install an SSL certificate for free to secure my site?”

  • “How do I find and fix duplicate content issues on my website using free tools?”

    Follow-Up:
    • “What steps can I take to eliminate or consolidate duplicate content to improve my SEO?”

Finding Solutions for Specific Issues

  • “I found [specific issue] on my website during my SEO audit. How can I fix this problem on my own?”

    Follow-Up:
    • “Can you provide a step-by-step guide or resources to help me address this issue?”
  • “What are some common tools or techniques I can use to fix [specific SEO issue] without needing to hire a professional?”

    Follow-Up:
    • “Are there any free or low-cost solutions available for solving this problem?”

  • “Explain how to improve my website’s [SEO issue], and let me know which tasks I can handle myself versus which ones might need professional help.”

    Follow-Up:
    • “Can you suggest any plugins or tools for optimizing [ issue such as images, caching, or minifying CSS and JavaScript]?”
  1.  
hiveminded-billboard-mockup
hiveminded-billboard-mockup
hiveminded-billboard-mockup

Evaluating When to DIY vs. Hire a Professional

  • “How do I determine if a Technical SEO issue is simple enough for me to fix or complex enough to require an SEO specialist?”

    Follow-Up:

    • “What criteria should I use to evaluate if I need professional Technical SEO help?”
  • “I have a list of technical SEO issues: [list of issues]. Which issues can I attempt to fix myself, and which are likely to require a developer or SEO specialist to resolve?”

    Follow-Up:

    • “What are the risks of trying to fix these issues myself without professional expertise?”
  • “What are the signs that a website problem requires a web developer instead of just SEO tools?”

    Follow-Up:

    • “Can you provide examples of when DIY fixes might cause more harm than good?”
  • “Can you help me create a decision-making framework to decide when to fix a website issue myself and when to hire an expert?”

    Follow-Up:
    • “What are the main factors I should consider in this framework ?”
  • “I’m on a tight budget. What are the top 3 SEO tasks I should try to handle myself to save money, and which 3 should I consider outsourcing?”

    Follow-Up:
    • “Can you suggest any affordable services or freelancers for the tasks I decide to outsource?”
      • Sheri here –  we suggest hiring local to support the talent in our own community! 

Assessing Costs and Time Investment

Tools like ChatGPT are trained on large amounts of global information. The results are less reliable the more you narrow your question to a specific location. It is best to use this as a brainstorming tool and not as a way to avoid getting actual quotes. 

  • “How can I estimate the time and cost of fixing different SEO issues myself versus hiring an expert?”

    Follow-Up:
    • “What are some cost-effective ways to address these issues if I decide to hire someone?”
    • “Can you break down the typical time investment required for common SEO tasks?”
    • “What are some hidden costs or challenges I might encounter if I choose to fix these SEO issues myself?”
  • “What questions should I ask an SEO specialist or web developer to ensure they can effectively fix the specific issues on my website?”

    Follow-Up:
    • “How do I assess if a potential SEO specialist or developer is has the right experience?”

Empowering Local Business Leaders

Technical anything is a lot for beginners. I say that to encourage new-to-marketing business leaders to offer yourself (and your teams) grace. You won’t learn it overnight, or even over many nights. 

Just like running a business, tackling the technical side of search engine optimization requires time, grit, and determination. But here is one thing I know for sure; our community is made of resilient go-getters. Take a breath, take a prompt, and take control of your success. 

Want To Grow Your Skills?
Ask about our DIY Marketing classes and learn how to Think Like A Marketer

Discover more from Proudly Designed by HIVEMINDED Marketing, LLC

Subscribe now to keep reading and get access to the full archive.

Continue reading