SOCIAL MEDIA MANAGEMENT

The Benefits of Social Media

The digital age is here, and if you’re not using social media to grow your business, you might be missing out on some serious honey.

Think of social media as the buzzing bees of the internet world, working tirelessly to spread the word about your products or services. We work hard pollenating your brand across various social media platforms to create attract new customers to your website.

By keeping your social media presence buzzing, you can increase your sales and revenue and create a sweet success story for your business.

What Can A Marketing Agency Do for My Business' Social Media?

Being a thought leader is like being the popular kid in school – everyone wants to be you, but not everyone knows how to get there. That’s where we come in.

With the right social media strategy, you can build a community around your brand, establish yourself as a thought leader, and become the coolest kid on the digital playground – ultimately leading to increased customer satisfaction and retention.

social media growth metric

A social media client in the construction industry saw a 73.4% increase in Facebook page reach from the previous period.

Why does this matter? With a larger reach, more people interacted with their content. This lead to more qualified leads and a better way to quickly share important information. 

We’ll help you navigate the tricky world of social media, create a custom strategy, and become the top dog on the digital block.

Cool Social Media Marketing Statistics

  • Videos get 1200% more shares on social media than images and text combined.
  • Social media posts with images get 2.3 times more engagement than those without images.
  • Instagram has over 1.3 billion monthly active users, and 200 million of them visit at least one business profile daily.
  • Twitter has 192 million daily active users, and 80% of its users are affluent millennials.
  • LinkedIn has over 750 million members, and it’s the most popular social media platform for B2B marketing.
  • TikTok has over 1 billion monthly active users, and its average user spends 52 minutes per day on the app.
  • About 72% of consumers who have had a positive experience with a brand on social media are likely to recommend it to others while 71% are likely to buy from them.
  • Facebook Messenger has over 1.3 billion monthly active users, and it’s becoming a popular channel for customer service.
  • About 60% of customers who complain on social media expect a response within an hour.
  • About 56% of customers prefer to message businesses rather than call them for customer service.
  • Social media is the most cost-effective way to reach a large audience, with an average cost-per-click of $0.50.
  • Organic social media reach has declined in recent years, with some estimates suggesting that only 5.5% of your total followers see your organic Facebook posts

How Can I Tell If My Social Media Strategy is Really Working?

It’s like baking a cake – you don’t know if it’s good until you taste it. And by taste it, we mean measure it. 

Here are our top Social Media KPIs: 

  1. Engagement: measured by looking at metrics like likes, comments, shares, and clicks.

  2. Follower growth: measured by comparing at your follower count over time.

  3. Traffic: measured by looking at website traffic data, such as Google Analytics.

  4. Sales:  measured by tracking sales data over time.

Our Social Media queen bees help you grow your brand and make sure your social media tastes as sweet as honey.

women hanging out
women laughing
women hanging out
women laughing

How Can I Tell If My Social Media Strategy is Really Working?

It’s like baking a cake – you don’t know if it’s good until you taste it. And by taste it, we mean measure it. 

Here are our top Social Media KPIs: 

  1. Engagement: measured by looking at metrics like likes, comments, shares, and clicks.

  2. Follower growth: measured by comparing at your follower count over time.

  3. Traffic: measured by looking at website traffic data, such as Google Analytics.

  4. Sales:  measured by tracking sales data over time.

Our Social Media queen bees help you grow your brand and make sure your social media tastes as sweet as honey.

Social Media in 2023

Think of your favorite brands on social media. Why do you like them? Is it because they have the most awesome cat videos, or because they speak your language like a long-lost friend? Or maybe it’s because they make you feel like a part of their family.

Most likely, you connect with them because they tailored their social media to attract people just like you! You are their target audience so the brand resonates.

We know that social media is like a big ol’ potluck dinner. You want to bring a dish that everyone loves and represents your unique flavor. Don’t bring the same tired old potato salad like everyone else. Spice it up and watch everyone beg for your recipe. 

We’re not saying you need to have the most followers, but you do need to create content that stands out like a neon-colored tie-dye shirt at a black and white party. In 2023, social media is more important than ever, and we’re here to help you navigate the ever-changing landscape

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